Objective
Learning Points
What song has this first line?
”This hit, that ice cold…”*
Mark Ronson - Uptown Funk ft. Bruno Mars.mp3
This is a Name Drop example….
…as he gives Michelle Pfieffer a mensch…then his Chucks (what on earth are his Chucks) and his Saint Laurent… use it…but be convincing like Bruno is…
- Name Drop
- Competitor Drop
- Info Drop
- Quote
- Stat…
- Drop it like it’s Cool - connect it to your Why - mean it baby!
Name Drop
Elsewhere in the training I say that “there is no such thing as a bad audience…” is attributed to Peter Brook and Robert Stephens…which is a bit like Besty and Alex Fergason…
I might also sometimes say…for balance…and then try and pick off more names (Fred Again or some such…I really do adore his stuff.)
SOCIAL: is this overdone in Billions
